Jamie’s Italian introduces fixed lunch menu.

Jamie’s Italian, the chain spearheaded by celebrity chef Jamie Oliver, has launched the first fixed menu offer across its 40-strong estate. The group led by Simon Blagden has launched the Super Lunch menu, which offers two course for £10.95. Blagden said: “It is not something we have done before and there is no downsizing of the portions involved. However, the fact that we won’t be opening any further UK sites for the foreseeable future means we can increase our focus on improving the offer across the existing estate. The menu launch is part of that and is already producing excellent results.”

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